Kerry Wilkinson, creator of the PennyDog jewellery brand approached me after seeing a website that I was making for a sports team in her home town, Leicester.

She was in need of a completely bespoke website that would compliment her handmade jewellery, and offer a truly OOAK (one of a kind) image to go alongside her existing paper-based catalogue.

Luckily Kerry was already a dab-hand with the creative process, and provided me with a couple of ideas, then let me get on with it! The site wasn't shown to Kerry until it was virtually complete, and she loved it.

There is a content management system in place so that Kerry will be able to update the products online herself, as well as other general maintenance on the website.